The Inukshuk is the icon for Yvonne Attard Coaching because it symbolizes working together to create the path to "home", where home is where your essential or core self lives. The Inukshuk (pronounced IN-OOK-SHOOK) meaning "in the image of man", are magnificent lifelike figures of stone which were erected by the Inuit people and are unique to the Canadian Arctic. Standing along Canada's most northern shores, they endure as eternal symbols of leadership, encouraging the importance of friendship and reminding us of our dependence upon one another. An Inukshuk represents safety and nourishment, trust and reassurance.

Inukshuks in themselves are the product of cooperation. The hands and efforts of an entire group were required to build these massive stone sculptures. They are the result of a consensus of purpose, of focused action by a group united in its goal and labor. The inukshuk reminds us that as good as our individual efforts may be, together we can do even greater things. Each individual, by themselves, is significant. As part of a team each of us supports, and is supported by, another. We are united by our common goals, and together we are part of a greater whole.